We are pleased to be supporting one of the world’s great sporting events and the only tennis Grand Slam tournament held in the southern hemisphere, an event that offers so many opportunities for our staff and customers to participate.
Our sponsorship of the tournament which began in 2010 is a sign of our continued commitment to the Australian market, as well as being aligned with our goal to be a super regional bank and grow our presence in the Asia Pacific region.
Both ANZ and the Australian Open have a long history and a shared heritage – with both being born in Australia but growing strong ties in the Asia Pacific region. The popularity of tennis is also growing in Asia, which makes this a great way for us to connect with our key target markets.
In 2014, ANZ also announced its sponsorship of Tennis Australia’s fast-growing children’s starter program, ANZ Tennis Hot Shots. Since its launch in 2008, Hot Shots has become one of the most popular sports programs for primary school children in Australia, with more than 500,000 children experiencing the program in the past 12 months alone. ANZ is committed to supporting tennis from grassroots to the elite level, and ANZ Tennis Hot Shots is a continuation of our investment into grassroots participation.
ANZ is also the Official Bank of the Australian Open. For more on ANZ’s sponsorship and activities, as well as great tennis content and social media, visit anz.com/tennis.